Let My People Go Surfing: The Education of a Reluctant Businessman--Including 10 More Years of Business Unusual

Wonderful . . . a moving autobiography, the story of a unique business, and a detailed blueprint for hope. --Jared Diamond, Pulitzer Prize-winning author of Guns, Germs, and Steel

In this newly revised 10th anniversary edition, Yvon Chouinard--legendary climber, businessman, environmentalist, and founder of Patagonia, Inc.--shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth.

From his youth as the son of a French Canadian handyman to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sports equipment, Let My People Go Surfing is the story of a man who brought doing good and having grand adventures into the heart of his business life-a book that will deeply affect entrepreneurs and outdoor enthusiasts alike.